Quick Infos

Mag. Daniela Freudenthaler

Professor Gerhard Wührer
Academic Director

Rector Reinhard Kannonier
Academic Director

Mag. Daniela Freudenthaler

Daniela Freudenthaler
Program Development

Sigrid Prammer
Program Management

Rule making. Rule breaking.
Keen to lead the creative process in a (more) professional manner?


Start of Pilot:
November 2010


Brochure:


Application:

Contact:
+43 664 343 40 43

Have any questions or need advice?
We would be happy to return your call!We would be happy to return your call!

Professional MBA

Creative Process Leadership

Rule making. Rule breaking.

What is Creative Process Leadership?

  • A strategic approach to the control of creative processes
  • An educational program unparalleled in Europe
  • A Master's program to qualify executives in industry and creative businesses

The OPPORTUNITY to achieve corporate excellence through creativity
The KEY to differentiating oneself from the competition through creative solutions
The POSSIBILITY to develop a complex understanding of the creative process, transcending various disciplines and corporate boundaries
A GOOD CHANCE to re-discover one's own passion for new and visionary thinking

What qualifies our participants?

UNDERSTANDING
which structures creativity requires

SEEING
what interfaces must be taken into consideration when implementing innovative solutions

RECOGNIZING
which tools are necessary to control the creative process

SENSING
what leadership competence is needed to push teams toward excellent creative solutions

KNOWING
how to utilize creative potential

THINKING
in terms of networks and connections, in order to understand and master complex situations

PLANNING
with strategic farsightedness that is visionary and authentic